Pokemon press conference: All the big announcements and Twitter reactions

Pokemon fans should be tickled by a slew of new announcements.


The Pokemon Company conducted a press conference from Tokyo today, announcing a handful of upcoming products that have us looking for our pillows.

Tsunekazu Ishihara, president and CEO of the Pokemon Company, stood behind a PokeBall-shaped podium, made a number of “business announcements” and, notably, discussed how the broadcast was in English, Japanese and Chinese — signalling intentions to get Pokemon to a broader audience. A cavalcade of guest presenters then rolled through, offering up information on the latest products and services The Pokemon Company is offering up. It wasn’t riveting, but perhaps it set us up for the huge reveal: “Pokemon Sleep

We’ve listed all of the announcements below and expanded on some of the BIG announcements at the bottom of the post.

What was announced at the Pokemon press conference?

  • Pokemon Detective Pikachu is coming to Switch.
  • Shibuya PARCO is getting a Pokemon Center in Fall 2019. There will be a Mewtwo statue at the entrance.
  • NetEase, a Chinese internet technology company and game publisher, announced Pokemon Quest China. 
  • Junichi Masuda from Game Freak announced Pokemon Home, which we discuss a little more below.
  • Pokemon Sleep was announced and look, there’s more information below, but we’re confused.
  • Kazuhiro Maruyama, device development lead at Nintendo, announced “Pokemon Go Plus Plus.”
  • Pokemon GO is inundated with Snorlax at the moment, in celebration of the announcements.
  • DeNA is developing a smartphone game: Pokemon Masters. Sister site GameSpot has more on that.

Pokemon Home 

Pokemon Home is “a place for all your Pokemon to gather” and works a little like a supercharged version of the 3DS era Pokemon Bank.. It will be a cloud-based service that links up with your smartphone and Nintendo Switch so you can grab your Pokemon and chuck them all together.  


No, you can’t ask it “Hey Pokemon, set a timer”

GameSpot screenshot

The service will work with previous titles, such as Pokemon GO and the aforementioned Pokemon Bank, as well as Switch’s Let’s Go titles and upcoming Pokemon Sword and Shield.

It will also allow trainers to trade Pokemon at any time, from their smartphone. Currently, Home is scheduled for an Early 2020 launch. 

Pokemon Sleep: Turning Sleeping Into Entertainment


Do Pokemon snore?

Techhnews screenshot

Pokemon Sleep has us scratching our heads a little but it seems to have been received with some fanfare on Twitter, at least. It utilizes your time spent sleeping and time waking up to create new kind of gameplay, apparently. It’s a totally bizarre concept that ensures Pokemon will never. ever. leave. your. side.

Some of the best tweets about it have us cackling with laughter.

Pokemon Go Plus Plus 

This new device can be used as a standard Pokemon Go device, like the Pokemon Go Plus. When you want to fall to sleep, you put it on your bed and it will track information about your snoozing. It has an in-built accelerometer which can be synced up with a smartphone for recording. Why use the myriad fitness apps when you could be training a Pikachu in your sleep? 

Overall, the press conference was a little unusual in that it seemed designed as a business meeting of The Pokemon Company, though it was marketed with a little more toward the fans. 

Now, we rest.



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